Résumé

Career History

Social Media Manager

The Best Postcards
March 2025 - present

Develop and implement social media strategies aligned with marketing goals and brand voice.
Create, curate, and manage content (text, images, videos) for all social platforms.
Plan and schedule posts using social media management tools and platforms.
Engage with the online community by responding to comments, messages, and mentions.
Monitor analytics to evaluate performance and optimize strategy.
Collaborate with creative teams for campaigns and promotions.

The Best Postcards
March 2024 - March 2025

Develop creative concepts for mail branding initiatives that reflect the unique nature of each trade (Electrical, HVAC, Plumbing)
Create visually appealing designs for direct mail campaigns, postcards, brochures, and flyers aimed at potential clients
Ensure each mail piece is adaptable for the individual needs of the client while maintaining a cohesive visual identity
Use clear, actionable design elements such as prominent call-to-action buttons, service guarantees, or offers to encourage conversions.
Manage multiple projects with varying deadlines to ensure timely delivery of all mail branding materials.

The Poke Plateau
March 2020 - present

Creation of social media content that is focused on the ‘Pokemon’ franchise
Facilitated the marketing of content on Instagram, YouTube, and TikTok.
Management of Instagram, YouTube, and TikTok accounts.
Over 1.5 million views on Youtube, over 3 million views on TikTok, over 7 million views on Instagram.
Over 10K follows/subscribers across TikTok, Instagram, Facebook, YouTube and Twitter/X.

MH Graphic Designs
August 2010 - Present

Clients include: WWE, ZenBarn, and GameChange

Collaborated directly with clients to understand project goals, brand identity, and design preferences.
Presented design concepts and iterated based on feedback to ensure client satisfaction.
Applied principles of color theory to develop visually compelling and brand-consistent designs.
Strategically selected color palettes and visual elements to align with project objectives and target audience.

Acara Partners
July 2019 - February 2022

Create and design various materials for print and digital collateral
Designed all printed materials, including print and banner ads, wall cling, newspaper ads, flyers, and handouts
Prioritize and manage multiple projects within design specifications and budget restrictions
Perform retouching and photo manipulation for client or company usage
Managed over 30 client projects per day

Waterworks
April 2018 - June 2019

Created image files for use in digital and traditional printing methods.
Developed print materials such as brochures, banners and signs.
Used Adobe Creative Suite (Illustrator, Photoshop, InDesign) to create images and layouts.
Contributed design ideas in early planning stages with customers and project managers.
Designed website layouts, templates and unique branded looks.
Increased customer email open rate by 10%.

Vibrant Health
August 2014 - April 2018

Create and design various consumer facing material (flyers, endcap signage, product labels, banners, etc.)
Manage and maintenance of company product line and overall consumer facing visuals
Coordinate with various vendors for company marketing campaigns and product lines
Assist social media team with creation and implementation of visuals (graphics, video and campaigns)